Saving Lives on Earth and in Space: Elon Musk’s Vision
At Tesla, safety is the number one priority.
Certainly at SpaceX safety is a priority as well and this is reflected by the fact SpaceX has flown many crew missions to space and the ISS with a 100% survival rate and without any casualties or major problems.
At Tesla, not surprisingly, the great priority of safety combined with Tesla’s incredible rate of innovation have made Tesla into the safest car company in the world.
Tesla is the only car to ever receive better than a five star safety rating. The rating system since it gave them what was deemed an unfair advantage so they are now technically “5 star” even though the latest built Tesla are the safest Tesla’s ever built.
Rapid iteration of safety and other innovations are the reason Tesla vehicles do not correspond with model years: Teslas are improving and becoming safer all the time.
In his interview where Elon had turbulent words for bankers when on an investors call he said: “There are over 1,200,000 automobile deaths per year. How many of them do you read about? But if it’s an autonomous death it’s headline news.”
In fact Tesla vehicles are significantly safer than the competition and are the safest cars on the road.
The mission of SpaceX is directly related to human survival as making life multiplanetary is essentially a backup of humanity and human consciousness.
With The Boring Company the tunnels they create have the potential to create a significant solution for the problem of traffic, which will contribute to many lives being saved.
The Boring Company saves lives with their tunnels by preventing accidents when they ensure vehicles travel along a path, and without the fumes of a combustion engine.
Over 3 million people have already been transported with these tunnels.
Millions of lives can be saved by utilizing tunnels and self-driving cars to mitigate hostile traffic and death caused by cars.
Setup Your Strategy for Survivalism
Any product or service which can be positioned as a lifesaver will find itself with a strong value proposition.
Humans are hardwired for survival.
Emphasise the survival aspect of the products and services you have to offer and human instinct will compel people to buy more of what you have to sell.